Jerry Bruckheimer is Go...

There’s something about the pot of gold at the video game rainbow that makes Hollywood get crazy from time to time. It’s MTV’s turn to go nuts, giving Jerry Bruckheimer a deal to make Video Games. Is it the 90s again already? So far, in the history of games, there is...

Games On: A different k...

When you’re looking at the different ways that your media can reach the public it’s hard to forget the good old-fashioned power of retail in dominated by messy big-box stores and on-line discounters. Apple hasn’t forgotten, of course.  And Game On intends to emulate...

Commercial Games...

Advertising a hardcore video game isn’t as straightforward as selling a TV show or movie.  Selling linear entertainment is as simple as giving a taste of the thing that your selling.  If you want to make a movie you stitch together a few scenes, throw on some music, hire...

Sony Remembers...

Sony has a new ad out for the PS3.  It’s still pretty abstract, but it has video of actual games in it! Probably too little too late, but it’s something for the...

Core Logic...

The XBox 360 Core Unit was always a poor alternative to the basic hard-drive enabled console.  It was a kind of FU to the consumer that anyone with two minutes and the ability to type in a Google search could quickly realize was going to be a poor way to get into next generation...